Great product descriptions help your webshop perform better

IC Robotics is technically defined as an NLG (Natural Language Generation) software. We operate in the world of data-to-text generation which means that we generate text based on data. 

Our customers use IC Robotics as a text tool in which they with full control can automate their text generation in a setup based on structure and data. Using AI and data in combination with human knowledge and creativity ensures texts of top quality. 

Read more about the team behind IC Robotics here.

IC Robotics automatically generates a text whenever you get a new product or there is an update in your product data (depending on your chosen setting). And this is what happens behind the scenes: 

1. IC Robotics retrieves data about the product that needs text
2. Based on your customized template, IC Robotics automatically finds what it needs to write about the product, spins between the different variants and synonyms, and inserts the correct data
3. IC Robotics automatically sends out a text on the relevant product on your site

Your customers will see an informative text and you haven't even left a finger. 

Here are some challenges you may see yourself facing:

• You have employees writing your product descriptions but it takes way too much of their time.
• You are using descriptions from your suppliers which are often of low quality or contain incorrect information.
• You don't have the resources to keep up with the pace you're creating products.
• You outsourced the writing to an agency but it is an expensive task every time they need to write a new text. 
• You are using some kind of AI tool but are not happy with the quality and lack of control.

With IC Robotics content creation will never be inconvenient again. You will have a customized template with product data and text written in your own Tone of voice ensuring the quality. At the same time, you have a fully automatic setup which means that you never have to think about a product text again. Unless you want to optimize or make changes to the text. Then you have a unified place to work with all your texts at once. 

E-commerce

Within e-commerce and retail, IC Robotics is useful for writing product descriptions, meta titles, meta descriptions, image alt text, and category descriptions. This task is typically done by the marketing department.

But IC Robotics can also be useful for generating financial reports, job descriptions, housing descriptions, and articles within journalism. Basically, any industry where text is generated based on facts or data.  

We have different solutions depending on your available resources, product range, and specific needs. These will define how much work you will need to do. 

Do it yourself

You have an option where you can do everything yourself with boarding and support from our team.

Collaborate with the IC Robotics team

If you would like help with the setup and the writing we can do a collaboration where our team will be responsible for everything. Together we will set up goals and do ongoing sessions making sure we have the needed knowledge about your products.

Collaborate with expert content creators

We can also outsource the project of setting up the template and writing the texts to one of our partners who are expert content creators and trained in our platform. This will basically take everything away from your table. 

See all the solutions here. 

Our customers have experienced the following results:

• Time and money saved
• Higher conversion rate
• Growth in ranking on Google
• Better customer experience
• Optimized customer journey
• Lower return rate
• Texts in high quality
• Well-structured texts across categories